• OUR MOST ADVANCED 4K AI PROCESSOR: Powered by 128 neural networks to deliver AI-enhanced picture and optimized sound, resulting in an exceptional 4K experience for streaming, gaming, live sports and more.*
• TRANSFORMS EVERYTHING ON SCREEN TO IMPRESSIVE 4K RESOLUTION*: See impressive details on screen. Our AI processor upscales everything you watch to 4K using 128 AI neural networks and ensures incredibly sharp and smooth picture quality.*
• SAY GOODBYE TO DISTRACTING REFLECTIONS: Watch everything you love without distracting reflections so you can get lost in your content —even with sun streaming through your windows or that one lamp you keep on while watching the latest thriller.
• ELEVATE YOUR 4K CONTENT WITH SUPERB BRIGHTNESS AND VIVID COLORS: Experience powerful brightness and deeper contrast revealing nuanced detail in each scene. The NQ4 AI Gen2 processor analyzes each scene and boost brightness to illuminate even the smallest details.*
• BRING SMOOTH MOTION TO SPORTS AND ENJOY VIRTUALLY TEAR-FREE GAMING: Experience smooth visuals and blazing fast speeds for VRR gaming at up to 4K 165Hz.***
• KEEP YOUR EYES ON THE BALL: The AI processor smooths the motion of fast-moving balls and text, reducing blur and flickering, so you don't lose sight of the action.

• EXHILARATING 3D SOUND THAT SURROUNDS YOU USING SIDE, TOP AND WIDE-FIRING SPEAKERS: Be transported out of your living room into the action with exceptional surround sound that comes from every angle. With 7 front channels, 1 subwoofer, and 2 up-firing channels, you'll hear every whisper, explosion and musical note with incredible clarity.
• LEGENDARY 3D SOUND THAT COMES FROM AROUND AND ABOVE YOU WITHOUT MESSY CABLES: Surround yourself in legendary Dolby Atmos 3D sound —with or without an HDMI cable. Hear every distinct beat and pulse above and around you, just like in the movies.*
• SAMSUNG TV AND SOUNDBAR SPEAKERS WORK TOGETHER FOR A MORE ROBUST, NUANCED SOUND: Provides a more immersive sound experience with Samsung TV and Soundbar speakers working together for more robust and nuanced sound.** With compatible AI TVs***, it enhances audio for even more clarity.
• SOUND CALIBRATED PERFECTLY FOR YOUR SPACE USING THE SOUNDBAR MIC: Enjoy stunning sound automatically calibrated to your room using sensors embedded into the soundbar. It analyzes your space and adjusts the audio -even optimizing bass -for clear sound and immersion.
• SMART WAYS TO CONNECT TO YOUR DEVICES: Connect your devices and control everything with our soundbar that integrates your favorite voice assistants and smart services, like Alexa**** built-in, Googlecast*****, Airplay 2 ****** and more.
• CATCH EVERY WORD WITHOUT DISTRACTIONS: Automatically emphasizes voices based on background noise in your room, so you can skip the rewind and never miss a word of dialogue.

Product information